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Welcome to Columbia Magazine  

Welcome to Chamber Insights - March 2013

The monthly newsletter of the Columbia-Adair County Chamber of Commerce, 201 Burkesville Street, Columbia, Kentucky 42718 (270) 384-6020 /

Editor: Sue Stivers
President's Message: Roger Meadows
Feature Writers: Ramie Hutchison, Kanisha Frye, Kathy Johnson

The Purpose of the Columbia-Adair County Chamber of Commerce is to promote and enhance the Business, Cultural, Educational and Civic Well Being of Columbia and Adair County.

Thought of the Month
"Imagine what a harmonious world it could be if every single person... both young and old... shared a little of what he is good at doing."

How to use your Chamber Newsletter
  • Pour yourself a second cup of coffee

  • Forward calls or turn on the answering machine

  • Get comfy

  • Open the newspaper to the "Chamber Insights" page or get on-line

  • Check out the date of events such as the Chamber Banquet, monthly meetings, speakers, etc.

  • Grab the phone to make a reservation for the Banquet or the next Chamber event.

  • Consider how you can increase exposure for your business/service by participating in Chamber activities.

Presidents Message

By Roger Meadows

Your Chamber Board Members are currently very busy working on a number of upcoming activities. As I mentioned last month we are in the middle of our 2013 membership drive which is progressing nicely with 150 member's to date. We are finalizing plans for the Annual Chamber Banquet on April 16th and working on plans for our Annual Golf Tournament on May 16th and our Annual Picnic in the park in June. We are also preparing to participate in the Adair County Farm, Home & Garden Expo on April 13th.

The Adair County Farm, Home & Garden Expo is an excellent event that we are proud to participate in each year. This event provides an opportunity for us to visit with businesses and gain their insights into Chamber activities and our community. Hundreds of people attend this event which allows us to get the list of member businesses out to potential customers for your business. By providing our Chamber Business Directory we are letting these visitors know the businesses that are involved in the community. If you have not joined the Chamber or have yet to renew, there is still time to have your business listed in the directory prior to this event.

In 2012 we added entertainment to the Annual Banquet which was well received by those attending. At this year's banquet we will enjoy entertainment from the Massey Sisters and our guest speaker will be Commissioner James Comer, Kentucky Department of Agriculture. We will also have our annual award presentations for Agriculturist, Business/Professional Man, Business/Professional Woman, Educator, Employee, Business/Industry and Volunteer of the Year. Tickets for this year's Chamber Banquet are $20 which can be purchased at the Chamber office located at 201 Burkesville Street.

We look forward to your attendance at each of these and more events planned for this year.

Chamber Corporate Sponsor For March

WAIN AM/FM Radio - Forcht Broadcasting

The following are comments made by:

J. Brandon Thompson, General Manager, WAIN AM/FM Radio

On behalf of everyone at WAIN, allow me to say how honored we are to be members of the Columbia-Adair County Chamber of Commerce and to be this months corporate sponsor.

WAIN is proud to be a part of such an amazing community. This is a community that celebrates together in the best of times and rallies together in the worst of times. We at WAIN take our place here in Columbia/Adair County seriously. Since August 1st, 1951, when WAIN, AM 1270, went on the air, we've endeavored to provide the area with entertainment you want and the information you need. We've been a voice for our local businesses, schools, churches, and other groups and organizations.

We appreciate all of you who came out to the station earlier this month to help us celebrate 45 years on the air for WAIN 93.5 FM, and look forward to serving this community for another 45 plus years. Our goals as Columbia's hometown station are to keep offering you great music, breaking news coverage, and up to date weather information; to continue being a trusted outlet for Adair county's business community to promote their goods and services, and to offer a megaphone of sorts to local groups who need help getting their message out.

I had a talk with someone yesterday about how technology is changing the way media of all forms is delivered and from time to time you hear rumors that radio is dying, it's going the way of the telegraph or the pay phone. But I'm here to tell you: don't believe those rumors. Radio across the country has never been stronger. In fact, industry studies show that more than 94% of people say they listen to the radio every single day. With the advent of Pandora, Spotify and other online and mobile phone driven media, many have claimed that it's just a matter of time before the radio industry is doomed. And while those are attractive ways for many people to stream music, I would argue that there are things that local radio can do that those digital sources can never do. When disaster strikes, it's great local radio, not some app, that lets you know what's going on and what to do. When the marching band or local sports team or Relay for Life need help raising awareness of an issue, or money for a cause, it's local radio that stands with them and unites the community to bring the needed support. Just as a computer can't replace your family doctor or your pastor, good, dedicated, local radio can't be replace by technology.

And so we thank you for your loyal listenership and your many kind words that we often get. With your ongoing support, WAIN will continue to be a staple in Columbia-Adair County for many years to come.

Welcome New Member

The Chamber is happy to Welcome "Adair Drug" to Columbia-Adair County and the Chamber of Commerce. Adair Drug is owned by Carolyn Hale, LaGene Sexton and Janet Parrish and is located at 510 Burkesville Street, phone # 384-9999.

The Chamber held a ribbon cutting ceremony Friday, March 8 and was attended by a large crowd. The Chamber wishes this new business much success and look forward to having them as Chamber members.

Welcome Back:

United Country-Heavenly Hollow Real Estate - Under new management, Robby Selch and new location 306 Public Square, phone 270-384-0357


To make our County a better place to live, do business, work and play.
To make doing business in our County good business.
To promote and preserve the free enterprise system.
To renew your Chamber membership if you have not done so for 2013.

To become a Chamber member contact Eric West, Membership Chairman or the Chamber office, 201 Burkesville St. at 384-6020.


Benchmark Family Services
OPEN HOUSE- 10:00 A.M. TO 4:00 P.M.
Refreshments will be served
Located at 363 Office Park Drive, Suite 203
Lower level of Family First Health Care

Columbia-Adair County Annual Chamber Banquet
Tuesday, April 16, 2013...6:30 PM LWC Cranmer Dining Center
Banquet Tickets $20.00/person
Tickets Available until Wednesday, April 10, 2013
Chamber of Commerce Office, 201 Burkesville Street, 384-6020
Guest Speaker: Commissioner James Comer, Kentucky Dept. of Agriculture
Live Musical Entertainment By: "The Massey Sisters"

The Chamber Board of Directors would like to thank the following Chamber Members for renewing their membership for 2013.

H & R Block. Lynn's Service Center. Ted Caldwell. IMO Pump. Hancock Tire Center. Branscum Construction Co. Adair County Homemakers Association. Adair County Garden Club. Bluegrass Cellular. Columbia Rotary Club. Morgan Smith, LLC (McCammish). United Country Heavenly Hollow Real Estate. Adair Drug. Robin's Nest Daycare. Charles Barnes. Fabco, Inc. Adair County Attorney. Dollhouse Daycare. AFLAC. Fox Collection Center. Benchmark Family Services.

New Board Member: Dave Rasmussen

By Kanisha Frye

As a man who jokes to have lived all along the "I-40 Connection" until moving to his current home two years ago in Russell County, Kentucky, Dave Rasmussen is an asset to our community and we are so glad he chose this area to call home.

Mr. Rasmussen is currently the CEO of Westlake Regional Hospital and stays busy managing the day to day operations of the hospital. It's a tough job, but he thoroughly enjoys managing hospitals.

After receiving an undergraduate degree in business administration and a master's degree in health care administration, Mr. Rasmussen went on to manage hospitals and has been doing so for twenty years. However amidst the crazy work schedule, he has found time for leisure activities such as hunting and fishing, bike riding, wood working, and spending time with his five grandkids which has become easier since getting off of the "I-40 Connection".

When asked about all of the different places he has lived, Mr. Rasmussen couldn't pick his favorite place to call home because he has realized it is not about the place you leave. "It's the people you leave behind". He and his wife have grown close to many communities and ours is no different. He says the people here are friendly and he really enjoys the area.

Since moving to the area, Mr. Rasmussen has become a board member of Adair County's Chamber of Commerce. He has served on numerous Chamber boards all across the country and hopes to bring his past experiences to the table. His goal is simply to see the Chamber grow. He has noticed an abundance of life and energy on the board and is excited to add to that. - Kanisha Frye

Thoughts from My Desk

By Sue C. Stivers, Executive Director

If we truly want to delight our customers and work efficiently with colleagues, it is essential we pay attention to some common courtesies...they make a difference in the relationships we create and the impressions we make.

Research shows that rudeness is poisoning the U.S. workplace. Customers never complain about discourteous professionals, but 91 percent specifically decide not to do business with businesses/companies who have in some way offended them.

Good manners are extremely important in the marketplace. Every customer wants to be treated with respect. By following a few basic manners you can make every customer feel special and they will keep coming they will tell their friends and neighbors and your business will continue to grow.

Use these basic manners with everyone who enters your door.
  • Say "please" and "thank you" - "hello" and "goodbye".

  • Smile and look interested in others...and listen. Open doors (regardless of gender).

  • Look at people when you call to them. Introduce yourself and others.

  • Be helpful.

  • Respect people's time.

  • Compliment people.

  • Write thank-you notes.

  • Do what you say you will do.
Each of us has good days and bad days. When I am tired, feel bad or feel that I have not accomplished everything on my "to do list" for the day...I go shopping! Yes, I go to a business that I know who uses the basic manners mentioned above and spend some money. They always make me feel special...and when I leave, I tell others about what great customer service these businesses give and encourage them to shop there.

Some Thoughts on Leadership

Leadership is the ability to influence others and to achieve results. It is the capacity to mobilize yourself and others to serve and to work collaboratively. Leadership is a process, not a position. Truly effective LEADERS manage four things, meaning, trust, and self.

Leadership is value-based. Research indicates that the core values of effective leadership are:
  • Equality

  • Social Justice

  • Collaboration

  • Citizenship

  • Service

  • Empowerment

  • Self-Knowledge
These are some facts that can help each Chamber members be a more effective leader in their business and in our community. - Sue Stivers

Why Do You Get So Much Spam?
By Ramie Hutchinson

What is Spam? Spam is when someone sends the same message indiscriminately to (large numbers of recipients) on the Internet.

Now that we've got that out of the way, here are some answers about why you may receive so many Spam messages from PC World's Lincoln Spector.

Botnets are illegal networks of infected computers controlled by people other than their legitimate owners--make an important part of the spam equation. Not only do they send out a great deal of spam, but their owners use spam to infect more computers, and thus grow their botnets. Also, according to Gmail spam expert Brad Taylor, "It costs $3,000 to rent a botnet and send out 100 million messages. With the cost so cheap to send so many messages, it's no wonder we receive so many.

How do they get your email address? Once a PC is infected by a botnet, spammers can search the infected PC for anything that looks like an address. Also, posting your email address to websites makes your address more susceptible to be spammed.

So what can you do about it?

Be careful about sharing your email address.

If you feel uncomfortable about giving a website your email address, don't give it or use a temporary, disposable address just for that use.

Filter your email. Be sure you are using a spam filter and check it often for false positives.

Be Skeptical. Just because a message appears to come from a friend, be cautious when opening it. If something looks out of character, you can always call or email your friend to verify. Occasionally I will do a Google search of the incoming email address and always be aware of clicking unfamiliar links.

This story was posted on 2013-03-27 10:51:07
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